O.P. McCarthy & Associates - www.opmccarthy.com
Large scale commercial Project Management
for the Canadian construction industry is a very competitive business
so getting the right message out is key. O.P. McCarthy competes
in the top tier with the big players, but doesn’t have nearly
the marketing budget.
So how did they level the playing field?
Simple - a well designed web site highlighting their projects
and expertise. A flash animation of their recent work, calls to
action on every page, and a robust project profile section to explain
exactly what was done on each project. And not only did we creating
a templates system so they can update it themselves, we also providing
some search engine optimization so they can get found by potential
clients.
The reaction – the clients love it. In fact the new look
and feel was so well received we carried it over to all of their
print proposals. So from initial contact online right through to
the final proposal, a seamless, strong design that puts them at
the top of the heap.
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