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Blair Gilmour, P. Eng.
Principal
O.P. McCarthy & Associates

 

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O.P. McCarthy & Associates - www.opmccarthy.com

Large scale commercial Project Management for the Canadian construction industry is a very competitive business so getting the right message out is key. O.P. McCarthy competes in the top tier with the big players, but doesn’t have nearly the marketing budget.

So how did they level the playing field?

Simple - a well designed web site highlighting their projects and expertise. A flash animation of their recent work, calls to action on every page, and a robust project profile section to explain exactly what was done on each project. And not only did we creating a templates system so they can update it themselves, we also providing some search engine optimization so they can get found by potential clients.

The reaction – the clients love it. In fact the new look and feel was so well received we carried it over to all of their print proposals. So from initial contact online right through to the final proposal, a seamless, strong design that puts them at the top of the heap.



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